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Articles in the Branding & Design Category

End Shredder Hunger
Sunday, 20 Sep, 2009 – 16:04
End Shredder Hunger

How do you get a potential employee’s attention in a world where everyone is bombarded with information?
“End Shredder Hunger” was my answer!
Rather than trying to convince people NOT to recycle the promotional piece, this marketing …

Different
Sunday, 20 Sep, 2009 – 15:57
Different

Different was a Branding and Communication Design company. To reflect its name the wordmark design had to be different. We achieved this by removing the main body of the f’s and rotating the e’s to …

Happy Planet
Sunday, 20 Sep, 2009 – 15:54
Happy Planet

Happy Planet create great juices. They are a premium product which many people buy as a treat or part of a healthy diet. The label design had to strike a balance between premium and the …

Jakes Construction
Sunday, 20 Sep, 2009 – 15:52
Jakes Construction

Jakes Construction is an independent and loyal resident of the Fraser Valley in British Columbia. We chose to avoid a logo mark concentrating on the elements of the valley (mountains, rivers, sun) and instead focused …

Generation Christmas
Sunday, 20 Sep, 2009 – 15:47
Generation Christmas

Christmas-time again. The brief was to create a different type of Christmas card that reflected the personality and humour of Generation Printing.
We played with the idea of a printer’s proof tag. We mixed this concept …

Rick Hansen Fishing Challenge
Sunday, 20 Sep, 2009 – 15:42
Rick Hansen Fishing Challenge

Every year, Rick Hansen organizes a Fishing Challenge as a fundraiser for his charity. People pay $6,000 for 5 days of fishing at Langara Fishing Lodge in the Queen Charlotte Islands. The invitation to the …

Branding a branding company
Saturday, 12 Sep, 2009 – 17:46
Branding a branding company

If you are a business owner working on the development and growth of your own company it can be a challenge no matter what industry you are in. This can range from generating more sales, …